Kestos “49” Bra

This 1949 ad for a British lingerie company would have been shocking in other parts of the world, but in a lascivious post-war France it was perfectly at home. It depicts a nude woman, her breasts covered by the company’s name, Kestos. She seems coy, with her eyes turned downwards and her arm behind her head. Sporting voluminous blonde hair and manicured nails she is a shining symbol of the glamour and elegance France sought to capture after the war.

$440,00

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This original print was published in a periodical from 1949.

We do not sell reproductions. Your art comes with a certificate of authenticity.

This original print was published in a periodical from 1949.

Your art comes with a certificate of authenticity.

Details

Year

1949

Illustrator

J. Langlais

Type

Framed advert

Size

24.5 × 31.5cm | 9"44 x 12"2

Item #

168

  • Frame Specifications
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Frame Specifications

Size: 32.7 × 42.7cm or 12.87″ x 16.81″

Frame material: anodised aluminium

Color: black

Glass: “float”

At VAA we deploy modern technology to preserve these antique illustrations. The uniquely hard-wearing frames we use are designed in Switzerland; their durability results from the process of anodising. Anodising is a surface treatment which protects and decorates aluminium using an anodic oxidation process. As a result of this, these frames are especially resistant to corrosion and heat, protecting this vintage art from wear and tear.
We frame each illustration ourselves in our workshop in Lausanne, Switzerland. The float glass we use is crystal clear with a very flat surface and carefully polished edges. The frames are 32.7 × 42.7cm (12.87″ x 16.81″). The result? We present you with a period illustration- a genuine antique- enclosed by a frame of the highest quality. In this way, we like to think we’re bringing modern technology and antique artistry together.

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